![]() ![]() Here are the key takeaways from Spotify’s announcement and how its offering differs from Apple’s: No doubt Spotify would have liked to break the news before Apple, and it’s quite possible that Spotify had to hasten its announcement schedule due to all the buzz around podcast subscriptions. ![]() On April 27th, Spotify, the other major player in the podcasting ecosystem, took its turn in announcing new tools for podcasters to monetize their work. The question I raised was: will subscriptions take over the podcasting scene entirely? It’ll take a few years before we can answer that question, but what seems abundantly clear is that all major podcasting platforms are doubling down on paid subscriptions. A few days ago I wrote about Apple’s announcement regarding updates to the Apple Podcasts app itself and their new tools for podcast creators, which include the possibility to create paid subscriptions. ![]()
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